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Medium Risk Stable

Market Research Analyst

Market research analysts study market conditions to examine potential sales of a product or service.

$68,230
Median Salary
740,000
Total Employed
3
Career Transitions
AI Risk Score
0 %
Medium Risk

Higher risk than 75% of jobs in our database

How we calculate this score →
Pivot Score 62/100

Moderate pivot potential — some transitions require new skills.

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Automation Risk Analysis

Real-time market signals

AI Can Do This Today
6/10 High
Job Postings
-12%
since 2021
Automation Timeline
4-6 years
until major impact

Why This Job Faces Uncertainty

AI processes survey data and generates insights

Automated sentiment analysis of social media

Predictive analytics replace traditional forecasting

AI-generated reports from data

Leaving This Role: 740K (AI automates survey analysis)
Competition Level: High - requires Python/ML skills transition
Your Head Start: 12-18 months - data skills in high demand

Don't panic. Here's your plan.

Get Your Personal Action Plan

Job Market Data

Real trends from multiple job platforms

Low Demand
Current Employment
861.1K
BLS (2026)
Projected Growth
0%
2024-2034
Annual Openings
0
per year (growth + replacements)

Listing Trends

4 sources tracked
🇺🇸 United States
247 listings
Adzuna (247)
🇩🇪 Germany
772 listings
Adzuna (721) Arbeitsagentur (51)
🇫🇷 France
219 listings
Adzuna (28) France Travail (191)
🇪🇸 Spain
3 listings
Adzuna (3)
🇬🇧 United Kingdom
125 listings
Adzuna (25) Reed (100)
Sources: AdzunaArbeitsagenturFrance TravailReed
Updated Feb 25, 2026

Career Transitions

Safe career paths based on your existing skills

Data Scientist

12-18 months
15%
Salary Change +50%
Skill Overlap
65%

Skills to Learn

Python/RMachine LearningStatisticsData Visualization

Product Manager

6-12 months
10%
Salary Change +45%
Skill Overlap
60%

Skills to Learn

Product StrategyRoadmappingStakeholder ManagementAgile

Customer Insights Manager

6-12 months
25%
Salary Change +35%
Skill Overlap
80%

Skills to Learn

Advanced AnalyticsStorytellingStrategyLeadership

Essential Reading

Deepen your knowledge with these recommended books.

Marketing Research

Naresh Malhotra

"The standard textbook for market research methodology. Essential reference for any research professional."

Get This Book

Everybody Lies

Seth Stephens-Davidowitz

"Big data insights from Google search data. Shows how to find truth in behavioral data beyond surveys."

Get This Book

The Consumer Insights Handbook: Unlocking Audience Research Methods

Danielle Sarver Coombs

"Flips the typical research model to emphasize understanding audiences as thoughtful, deliberative people. Covers insight-driven research projects for media practitioners and strategic communication professionals. Danielle Sarver Coombs is professor at Kent State University. Rowman & Littlefield publication - essential for modern market research."

Get This Book

As an Amazon Associate, we earn from qualifying purchases. This doesn't affect our recommendations.

Recommended Courses

Start your transition today with these courses

★ Start Here Career Accelerator

IBM Data Science Certificate

IBM

Duration 6 months
Price $39/month
Rating ★ 4.6

Skills You'll Learn

PythonMachine LearningData VisualizationSQL
Enroll Now →

Product Management Fundamentals

Product School

Duration 8 weeks
Price $3,999
Rating ★ 4.7

Skills You'll Learn

Product StrategyRoadmappingMetricsLaunch
Enroll Now →

Advanced Market Research

Coursera

Duration 4 weeks
Price Free (audit)
Rating ★ 4.4

Skills You'll Learn

Survey DesignStatistical AnalysisReportingInsights
Enroll Now →

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